Updated at least twice a month; This is a blog on usability in India -of software, web, and, consumer products of India. I will also be blogging my observations on how usability affects marketing, product positioning, corporate branding, customer-service and sales. Write to me: sumank ['at'] gmail [dot] com World Usability Day 2006
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Tuesday, October 30, 2007

 

My STC India Annual Conference 2007 Slides

Contingency design does not figure much in conversations amongst technical communicators. In these conversations, the emphasis is usually on the almighty manual. However, oftentimes, customers read error messages before they even think of opening a product's manual. In this presentation, Suman Kumar introduces the key area of contingency design and answers questions like 'How do we design for contingencies?', 'Can you use error messages to boost customer experience and loyalty?', and 'How does effective contingency design help in reducing support costs?'
Find out: Contingency%20Design.zip (2.28 MB)

Recommended Books on Usability
write to me: sumank [at] gmail [dot] com

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