Customer Experience: Forrester Research

Customer Experience research helps clients apply best practices for designing and testing Web sites and IVR and connect Web, phone, and email efforts into a seamless process so they can offer the right experience to the right customers at the right times. Breakthrough research on personas and Scenario Design form the foundation of these deliverables. New research includes work on remote usability, cross-channel practices, and designing for non-PC devices. (Read more on the Forrester site)

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